Experienced Writer for Your Every Project
Content Strategy & Analytics
Content Strategy & Analytics
Content Strategy & Analytics
Content strategy starts with a content audit, competitive analysis, and a hard look at what Google Analytics (GA4) says is actually working. From there, I build editorial calendars in tools like Notion or Asana, grounded in real content gaps and audience research, not just publishing quotas.
SEO Optimization
Content Strategy & Analytics
Content Strategy & Analytics
Rankings live and die on things most writers never touch: keyword research, search intent, and what SEMrush, Ahrefs, and Google Search Console actually reveal about performance. I handle off-page SEO because organic traffic growth only counts if it's the right audience.
AI & Content Workflows
Content Strategy & Analytics
AI & Content Workflows
I use tools like ChatGPT, Claude, and Jasper to speed up research, drafting, and content repurposing, building AI-assisted workflows that cut production time without cutting quality. It's prompt engineering and generative AI in service of better judgment, not a replacement for it.
Brand Storytelling
Content & Brand Management
AI & Content Workflows
"We're the best" isn't brand messaging; it's a claim nobody trusts. I do the narrative development work to find what's actually true about a brand, then translate it into brand voice and positioning that people remember
Content & Brand Management
Content & Brand Management
Content & Brand Management
Content operations means keeping editorial standards, timelines, and stakeholder management aligned across a CMS like WordPress or HubSpot, and project trackers like Asana or Trello. I lead the cross-functional collaboration that keeps a brand's voice consistent everywhere it shows up.
Social Media Marketing
Content & Brand Management
Content & Brand Management
Growing an audience means showing up differently on every platform: LinkedIn for authority, Instagram for personality, and Google My Business for local trust and reviews. I plan and manage social content calendars across these channels, tracking engagement and follower growth, not just posting for the sake of posting.